“Influencer”. It’s a term that gets tossed around a lot. At the turn of the century, nobody could have guessed that it would be an actual profession. The term “a person of influence” has appeared in texts for hundreds of years. It’s something people aspire to be. The thought that their words could sway the thoughts and actions of others. This is not necessarily a bad thing. Marketing firms rely heavily on them. There’s just something about the testimonial of someone people have come to admire that can serve a brand better than all the millions of dollars spent on advertising. In the new millennium, however, some have taken it a touch too far. Horror stories of so called “influencers” being so full of themselves that they throw fits when they don’t get their way and expect things to be handed to them. It has almost served to bastardize the original intent. Much like respect, influence is earned. One cannot simply be influential just because you say you are.
The cryptosphere is no different. A common phrase at Gokhshtein Magazine is one coined by David himself:
Seek educators, not influencers.
From the earliest days of the space, we have been so hungry for adoption, that we’ve latched on to anyone worth listening to and eaten up their words like crypto candy. (Credit to Elon Musk for coining the term crypto candy). This has unfortunately led to some bad actors in the space. Those that would seek to use their popularity to scam people out of money or worse. False idols have always existed in some form or another. Sometimes they can have the opposite effect. Leaving us so jaded that anyone with sufficient popularity is then looked down on. Internet trolls go as far as to become jealous of their popularity and run smear campaigns. Then we become jaded to that and fail to suss out actual scammers. When everyone is looked upon with suspicion it becomes some sort of Orwellian circle jerk of finger pointing and negativity.
We recently had the opportunity to meet up with several people within the social media space that have a diehard following. Not simply those with the highest likes and follower counts, but with the highest consistent density of engagement and reputation for name recognition in social circles. Our interactions with them at the WCC were great and a bit eye opening. It is for that reason that we decided to highlight their side of the story. What it’s like within their sphere of influence.
Nye
Michael Nye is probably one of the most talked about figures in the space. From his jet-setting around the globe and meetups with the cream of the crop in the cryptosphere, it would surprise many newcomers that he hasn’t been as active in the space for as long as you might think. Sometimes quite serious, sometimes just taking jabs at the status quo. He gets just as much attention for punchy one liners as he does all out rants… often more so. Considered by some as constantly reinventing, he shows his affinity for exploration across his platforms. Whether they be to other cultures, deep dives into tech and investment, spirituality and self realization, etc. You can usually count on him discovering something new on a pretty regular basis. In essence his followers are along for the ride.
Where’s the best platform to find your content?
Really, I’m all over. Twitter/IG: @MrMichaelNye, YouTube and multiple streaming platforms with my “What is Crypto” podcast, even TikTok, lately. Honestly, sometimes it’s hard to keep up with my own as my online presence lately has been mostly in service of clients. I try out all the different social media apps to help stay current on the most popular forms of online outlets for my clientele through Titan Ventures. Bringing people together has always been a passion of mine. In college I was involved in the creation of an app called Social Link. Things have evolved a lot since then, but the overall goal remains the same.
How long have you been active in the cryptosphere?
I was first introduced to crypto in 2012. Very briefly. I owned a little bit of bitcoin back then. I was re-introduced to crypto back in 2017, when a buddy of mine was getting into it and was encouraging me to do the same. Ironically, he didn’t last as long as I did. I was hooked.
What brought you into the space to begin with?
At first, it was just curiosity. Here was something brand new that only a handful of people in the world truly understood. I spent as much as 15 hours a day just learning and studying and trying to get into the charts and understand what was going on. This was in a time in my life when things weren’t really going all that well. Crypto gave me something to focus on when my mind was scattered. At first it was all about gains, sure. That’s probably anyone. I saw it as a way to change my life in a positive way. To take the financial problems out of the equation and help me do the things I was truly passionate about.
Many popular figures in the space don’t like the term “influencer”. What would you call yourself instead?
Honestly, the term makes me cringe a little bit. I get called it a lot and sometimes just shrug it off, but the term evokes some sort of a sense of manipulation. I help companies get the word out and package their marketing to target to the types of audiences that will be most receptive to their product or service, but it still isn’t necessarily “influencing” them. I always encourage any of my followers to DYOR. Don’t let one talking head tell you what to invest in. I don’t really know what you’d call me. I try to be an educator, a counselor. I try to be there for the community when they need me. I try to make good content people like to engage with. In the end, though, I’m just a person.
How has the experience of gaining so many followers affected you? Did you ever think that you’d become this popular in the community?
You know, I’ve tried to remain humble about it. When I first entered into the community, I did so behind a mask of anonymity. There are lots of people that are still behind that mask, and I respect that. Over the last 2 years, my followership has grown a lot. Not as much as some, but I never really put much stock in quantity. I prefer quality. The amount of engagement I get on a random post doesn’t matter to me as much as that I’m offering value to those engaged. If I make someone think – awesome, make them rethink – even better. If I make someone feel something, though… that’s the best.
What would you say is your primary focus in your engagement with the crypto community?
Honestly, that really depends on the individual. I’ve tried lately to broaden my content to speak to those that are at different levels of understanding with the crypto space. Sometimes we make the mistake of assuming that everyone knows as much as we do. There’s an apparent void of entry level knowledge in the space. Everyone is either a n00b or an expert. Obviously this isn’t true. I’ve had people speak to me privately and admit that they don’t ask as many questions as they’d like to for fear that they’ll be made fun of. Trolls can be brutal. For that and a million other reasons, I decided to come out with educational content to help people to gain the necessary knowledge to navigate this crazy world of new tech and investments. Something like this didn’t really exist when I first entered the space. Things would be a lot different if we were more patient with new people.
What’s a common misconception about you or your brand that you’d like to dispel?
People are going to think whatever they want. I used to let things bother me, but over the years, I’ve become less susceptible to it. When I first created my online profile, I went by the name “Shill Nye”. It was supposed to be funny. Everyone had their creative handles that made some pun about crypto, so that was mine. Rumors began to persist that all I did was use my influence to shill my own bags and that I would just as soon scam someone out of their hard earned money to enrich myself. All stemming from a silly name. I’ve never scammed anyone. I’ve never encouraged anyone to spend any money they didn’t have on anything.
Tell us a little bit about your crypto journey. How has your content grown since you first began?
I’ve shifted my focus to education, and some people see that as selling out. This is almost hilarious to me. You adapt to a market or you stagnate and die. You see a need and make a value prop. My value prop is sharing my knowledge, my experience, and my connection to different people in the community to give them things to look forward to. In the bear market and the world we’re living in, everyone seems to find some reason to be negative. I already dealt with that in my life. Crypto was my way out of negativity. I want it to be the same for others.
What would you say has been the biggest change in the space since you started? How have the markets changed? What about public perception?
This is a hard one. I regularly have to do a pulse check on the different things that are trending to help my marketing clients. I think everything happens in cycles. When the cryptosphere first started it was all about the tech. Slowly, as it started to become a vehicle for financial gain, the focus shifted to that. Now that we’ve been through a bear market, we’ve circled back to the tech and are learning from our mistakes. Public perception is something people don’t really want to admit to themselves. As much as it has increased from the early days, and people and businesses are taking notice, the majority of people couldn’t tell you the first thing about crypto beyond that they may have “heard of Bitcoin”. I was recently on a panel for the World Crypto Conference in Las Vegas. Some were arguing that a major financial meltdown was going to happen and that people would turn to crypto. This sounds good, but I have my doubts. I feel like it’s an almost elitist way of viewing it. As if those that are on the bottom are going to somehow magically go from having no investments to adopting a completely different currency/way of doing things is a foolish way of looking at it. Does crypto have the potential to make huge changes to world economies? Absolutely. But we have a lot longer to go than people like to admit.
If you could use blockchain technology to solve one problem in the world, what would it be?
I’ve thought a lot about this. I spent a lot of years exploring spirituality. I’ve travelled all over the world. One question I’ve found myself asking is “Why would an all loving divine being allow the kinds of suffering I’ve witnessed?” While I don’t consider Satoshi Nakomoto a messiah or anything, I think that blockchain technology has the capacity to help put an end to human suffering. From providing transparent, scalable, and innovative solutions to end world hunger, water shortage, corruption in politics, etc. The human element is the thing that needs to change most, though. There needs to be a will to take the big leaps toward progress. If we use blockchain to help end human suffering, our society will advance at thousands of times its current rate.
What types of projects or tokens are you most bullish on in the near future?
Projects that focus on solving real world problems – not inventing new ones and then “solving them”. I think that the days of having an idea and selling vaporware are long gone. So many ICOs came out in 2017 and only a small percentage of them withstood the test of time. I think today’s investor is much more savvy. I think that the competition is a lot more fierce. When I look into a project, I look for a team that has the talent and the drive to actually get their mission accomplished. I get approached by projects constantly. I have to turn down lots, not because they don’t have a good idea, but I have doubts that they are ready to market. This isn’t a game anymore.
What is something that most people don’t know about you that you think would be interesting?
I make music. I guess I always have, really. Ever since I can remember, music has gotten me through some tough times. It’s inextricably linked to all my memories. Good and bad. I spend hours listening to it and writing it.
What kinds of projects are you currently working on – in or out of the cryptosphere?
My What is Crypto podcast is available on multiple platforms. I’ve managed to already interview quite a few well known figures in the space. I want to use it to bring real fundamental education to the space. I co-founded Titan Ventures, a consultancy firm with a lot to offer to different companies in the space. We help with brand exposure, investor relations, marketing – really you name it. We want to help companies get a leg up in this competitive marketplace. I also have a project I’m working on with my music. I won’t say too much about it right now, but I’m really looking forward to sharing it with the world.
Who do you get inspiration from?
Oh wow, so many people. I’ve been blessed to have the opportunity to travel all over the world. In that time I’ve met so many people who have inspired me in so many ways. A better question might be “Who doesn’t inspire you?”. I’m at the point in my life now that I want to constantly surround myself with people that inspire me. Those that seek to squander their energy on negativity don’t really have a place in my life.
What’s the one thing you’d like to relay to all of your fans/followers?
Don’t put people on a pedestal. You have the capacity to think for yourself. Draw your own conclusions. Think and act with objectivity. In the end, nobody should define who you are but you. If you have a goal, nobody is standing in your way but you. Sometimes when we wear a mask, we succeed in keeping the world out. Finally shedding that mask can be a very rewarding experience. Try it some time.
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CRYPTO WENDY O
Wendy is a joy to be around. For WCC in Las Vegas she was one of the busiest people there, constantly taking interviews or speaking all over the place. She along with ByBit hosted the Full Moon party at the Voodoo rooftop lounge. As cold as it was, it was the perfect opportunity for folks throughout the space to enjoy the pleasure of each other’s company and exchange ideas. This exchange of ideas perfectly encapsulates Wendy’s personality. She’s all about being open to the ideas and points of view of others to make objective decisions when it comes to investment. Heavily research driven, her channel has become more and more comprehensive as it has progressed. Here at Gokhshtein, we’ve enjoyed seeing her go from having a few followers to being one of the most respected content makers in the space.
Where’s the best platform to find your content?
Crypto Wendy O – @cryptowendyo.
How long have you been active in the cryptosphere?
I heard about BTC in 2011/2012 and entered the market as an investor in 11/2017.
What brought you into the space to begin with?
I was looking for a change in my current hustle and started researching stocks and then saw BTC and it seemed easier to invest in than stocks. Many popular figures in the space don’t like the term “influencer”. What would you call yourself instead?
I prefer the term media as that’s what I do on a daily basis. I have a YouTube channel that I report on the news and when I attend events I conduct live interviews and do a recap of the event afterward.
How has the experience of gaining so many followers affected you? Did you ever think that you’d become this popular in the community? It’s been good, but it’s also very stressful as there are a lot of Internet anon trolls as well as disgruntled folks coming out of the woodwork. My large network I’ve built organically has helped me grow my business, but it can be challenging at times as everything I say or call TA-wise is under scrutiny.
I never thought I would grow a following that I have and I’m grateful for all the positive opportunities I’ve been given.
What would you say is your primary focus in your engagement with the crypto community?
I do a little of everything – charts, news, events for the community and of course fun posting.
What’s a common misconception about you or your brand that you’d like to dispel?
I’m a woman and I can trade.
Also, yes I do sponsored content, but all projects are vetted and compensation is disclosed in accordance with US law.
Tell us a little bit about your crypto journey. How has your content grown since you first began?
I started posting charts of my trades and hosting free events to bring the community together and so I could learn to. Since then my content as transformed into daily news and travel along with my marketing business
What would you say has been the biggest change in the space since you started? How have the markets changed? What about public perception? One of the biggest changes is the euphoria we saw at the height of 2017, market is different now and most people here are genuine and trying to build something great.
Most average Joes, don’t know what crypto is and we have a lot of work to do.
If you could use blockchain technology to solve one problem in the world, what would it be?
Healthcare – with my background in patient care and pharmacy services I see blockchain tech acting as a superior database to assist clients globally. This also goes with insurance companies, medical practitioners and government agencies who are involved.
What types of projects or tokens are you most bullish on in the near future?
I work for MonetaryUnit and love what we are doing, making it easy for regular people to use crypto (MUE) to pay for regular goods on our online marketplace Flubit.com.
What is something that most people don’t know about you that you think would be interesting?
I boxed for 2 years while a teen. It gave me confidence and taught discipline.
What kinds of projects are you currently working on – in or out of the cryptosphere?
I’m mostly focusing on building my YouTube channel and hosting more events with conferences to get more people involved.
Who do you get inspiration from?
My daughter and stepboys – they are my world, I want to show them no matter how hard things get you keep it moving.
What’s the one thing you’d like to relay to all of your fans/followers? Be kind – the world is filled with ugliness don’t be part of it. You don’t have to like everyone, but don’t be a part of the hate. Life is too short.
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CODEY
Codey is a man of few words. He doesn’t tend to wax sesquipedalian. Don’t let the fact that he’s not particularly loquacious fool you, though. What he says, he means. Often the life of the party at events, Codey’s reputation precedes him. While his technical analysis has not been as much of a focus of late, his content and engagement levels are hitting a stride. Codey’s made himself a staple in the crypto community.
Where’s the best platform to find your content?
Twitter/Instagram/Tik tok @codeyisfun.
How long have you been active in the cryptosphere?
A few years.
What brought you into the space to begin with?
A few friends were mining and got me involved a while back.
Many popular figures in the space don’t like the term “influencer”. What would you call yourself instead?
Content creator, creative.
How has the experience of gaining so many followers affected you? Did you ever think that you’d become this popular in the community? It’s been great, I love connecting with the community. No I did not. What would you say is your primary focus in your engagement with the crypto Community?
Getting people involved in crypto and growing the community. What’s a common misconception about you or your brand that you’d like to dispel?
I am not Peter McCormack, I’m his relative and beer drinking partner. Tell us a little bit about your crypto journey. How has your content grown since you first began?
At first I started posting very technical content, but I’ve grown to post basics that people can absorb and actually make them want to learn more about crypto.
What would you say has been the biggest change in the space since you started? How have the markets changed? What about public perception? A lot less bullshit, and people are focused on building. More mainstream media outlets are now covering crypto.
If you could use blockchain technology to solve one problem in the world, what would it be? Not sure.
What types of projects or tokens are you most bullish on in the near future?
Bitcoin.
What is something that most people don’t know about you that you think would be interesting?
I meditate for 30 minutes every morning.
What kinds of projects are you currently working on – in or out of the cryptosphere?
Just working on building up a stronger crypto community. Who do you get inspiration from?
Everyone that I come in contact with.
What’s the one thing you’d like to relay to all of your fans/followers? Create a community you love being in.
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Girl Gone Crypto
An up-and-comer in the space is Lea Thompson, aka “Girl Gone Crypto”. Her “reporter in the field” style is polished and professional, but she has loads of fun with it. We look forward, every week, to see what she comes up with. And she doesn’t disappoint. From interviews with top names in the space to ultra clean content, Lea is her own one-woman news platform.
Where’s the best platform to find your content?
You can find me under the social handle – Girl Gone Crypto. YouTube and Twitter are the best places to find my content – but you can also find me hanging out on Instagram, Linkedin, and TikTok.
How long have you been active in the cryptosphere?
Since early-mid 2017.
What brought you into the space to begin with?
A blogging/social platform called Steemit. I stumbled across it and started earning crypto
for making content. That experience is what led me down the rabbit hole of learning about
crypto as questions of, “where does this money come from”, “why is it valuable”, and “what do I do with it?” started to spring up.
Many popular figures in the space don’t like the term “influencer”. What would you call
yourself instead?
I am one of those people that isn’t a fan of the word influencer – probably because of what that
word implies. It makes it sound like people are just sheep being influenced by those making
content – and I’d like to think of creators as people who are simply sharing information and
commentary, but that people are still doing their own research and coming to their own
conclusions. To be honest, I haven’t heard another good alternative phrase that has stuck. I
usually just refer to myself as a creator.
How has the experience of gaining so many followers affected you? Did you ever think
that you’d become this popular in the community?
I look at follower counts simply as a validation that I’m doing something right that is bringing
value to others.
What would you say is your primary focus in your engagement with the crypto
community?
I aim to make content that is appealing to both nerds and normies alike. Whether someone is a
veteran in the space, or they just heard about bitcoin for the first time – I want them to find my
content approachable, entertaining, and educational. I’ll be the first one to say that I’m not the
most technical person in the room – and I use that to my advantage. I know what questions
people are asking and what intimidates them about the space, and so I make content that helps them feel like cryptocurrency is more approachable.
Tell us a little bit about your crypto journey. How has your content grown since you
first began?
It’s honestly always growing and evolving. I’m always getting ideas for stuff I want to try out. I
call it the “spaghetti method”. Sometimes you just have to throw a bunch of stuff up against the wall to see what sticks.
What would you say has been the biggest change in the space since you started? How
have the markets changed? What about public perception?
I got into crypto in early-mid 2017 and saw the huge ICO craze where everyone and their dog
thought they could just make money come out of thin air by launching a token. I’m glad to see
we’ve “matured” a bit as a community and seem to be putting more stock in projects that offer
real use cases and have a sustainable business model outside of just token sales.
My pulse on public perception is that general awareness has increased, but understanding is
still very rudimentary. It is a good sign that more people are familiar with the word bitcoin, but
we still have a long way to go before people actually know what it means.
If you could use blockchain technology to solve one problem in the world, what would it
be?
Greater access to opportunities in countries suffering from political and economic turmoil. Even in most third world countries, many people have access to smartphones – which means they have access to the Internet. That paired with being able to accept bitcoin as payment should help give them options to take their earning potential into their own hands and limit the effect of the turbulent economy around them.
What types of projects or tokens are you most bullish on in the near future?
I have a special place in my heart for decentralized social media platforms as that was how I got into crypto myself. I think we are a long way away from people completely ditching Facebook and other centralized sites – but I do think these projects are setting themselves up for success as more people become aware of the value of their own data and choose to share on platforms that respect that.
What is something that most people don’t know about you that you think would be
interesting?
I am a competitive swing dancer! When I’m not attending crypto events and meetups – there’s a
good chance you can find me on the dance floor.
What kinds of projects are you currently working on – in or out of the cryptosphere?
My main focus is on creating content for Girl Gone Crypto, but sometimes I’ll consult with
blockchain companies to help them develop their social media marketing strategy. There is a lot of sh*tty marketing in this space and many companies don’t even realize how much a simple strategy could elevate their brand – so I like working with people on that when I can.
Who do you get inspiration from?
My main inspiration in the space is Naomi Brockwell! I think she’s intelligent, well-spoken,
consistently creates high-quality content and brings an infectious, positive energy to everything she does.
What’s the one thing you’d like to relay to all of your fans/followers?
Thank you so much for all of the support and encouragement along the way. The only reason I
get to do this is because you guys have decided to hang out with me and I am incredibly
grateful.
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Kenn Bosak
What can we say about Kenn? Kenn is a different animal entirely. One would be forgiven for assuming that this Ginger Pajama Claus was just some crazy crypto conference gate crasher. One would be wrong… mostly. At first glance, your eyes have difficulty processing what you’re seeing. A strange pajama clad man typically speaking candidly with some CEO in a suit or partaking of copious amounts of cannabis. Like a rare firefly on a balmy summer evening, Kenn changes the scene and people are excited to see him. The real juxtaposition comes when he opens his mouth. As the kids would call it – “Woke AF”. K-Bo’s opinions on projects and the direction the industry is taking is blogger gold. With precisely zero Fs given, he has a penchant for calling out scammers. At the World Crypto Conference in Las Vegas, his interaction with a certain unnamed former DJ turned paid group leader resulted in a single clip of the incident reaping more views than the majority of other coverage of the event combined.
Where’s the best platform to find your content?
Kenn Bosak @KennethBosak on Twitter.
How long have you been active in the cryptosphere?
Since 2016.
What brought you into the space to begin with?
The barrier of entry to traditional investment opportunities, such as IPOs, forced me to look for something more welcoming, like ICOs. Specifically Ethereum’s ICO.
Many popular figures in the space don’t like the term “influencer”. What would you call yourself instead?
I don’t consider myself an influencer, because I don’t intend to influence anyone with my content. I’m just a content creator…
How has the experience of gaining so many followers affected you? Did you ever think that you’d become this popular in the community?
Since gaining so many followers, I’ve become more aware of the ripple effect of what I say publicly can have across social media. For example, calling out scammers…
What would you say is your primary focus in your engagement with the crypto community?
What it comes to engagement, I don’t have a primary focus. I’m all over the past. But for the most part I like to be at events and engage IRL with the community.
What’s a common misconception about you or your brand that you’d like to dispel?
The biggest common misconception about my “brand” is that, I have one. I’m not a character, playing a role. I’m just me, publicly.
Tell us a little bit about your crypto journey. How has your content grown since you first began?
Since I first began the crypto journey, my content has grown from simple and short “how to” videos on tools and products in the space, into now hosting a daily podcast with a different guest each day. I’ve learned a lot from having conversations with leaders in the industry and sharing knowledge via my podcast helps my viewers grow with me.
What would you say has been the biggest change in the space since you started? How have the markets changed? What about public perception?
The biggest change the space has seen since I got started is the mainstream perception of what bitcoin is. Thanks to the CBOE and CME Futures market for showing legacy investors bitcoin is much more than drug money used on the deep web.
If you could use blockchain technology to solve one problem in the world, what would it be?
Using blockchain technology to solve any one problem is comparable to how utilizing the Internet to resolve problems is done today. Personally I’d like to see the legally unbanked, like the cannabis industry, evolve into being their own banks using Bitcoin. They could accept BTC, HODL it, pay their employees with it and even order supplies without ever dealing with a central bank.
What types of projects or tokens are you most bullish on in the near future?
I’m very bullish on NFTs. Non Fungible Tokens are disrupting the gaming industry, by providing true asset ownership of in game content to the players, creating third party exchanges, liquidy and a potential to profit off of skins and other cosmetics earned.
What is something that most people don’t know about you that you think would be interesting?
I had my first “wet dream” in jail, when I was 18 years old.
What kinds of projects are you currently working on – in or out of the cryptosphere?
The only project I’m currently working on is my podcast via YouTube.com/KennBosak.
Who do you get inspiration from?
My inspiration comes from selfishness. I’m motivated to keep doing my podcast, so I have a platform worth the time of leaders in the space to come and speak to me on. There is always something new to learn from a guest, it’s basically free crypto collage. But, I do aspire to inspire, by showing my, if I can do it, you can do it lifestyle.
What’s the one thing you’d like to relay to all of your fans/followers?
If you see me at a conference, smoking a joint, you’re welcome to join me.
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Crypto Finally
Finally, we have… Finally. Rachel Siegel, better known as Crypto Finally, has managed to take the crypto community by storm. While many might dismiss the occasional two second video of Rachel taking a toot from her Juul, she has managed to attract quite a lot of attention from the outside world. From her funny music videos to her antics abroad, she has managed to accomplish as much for the space in a year as any evangelist. Here at G-Mag, we’re all about inclusivity in the space. Someone that manages to make blockchain sexy and exciting, while still having pretty deep insight into the industry is definitely a welcome addition to our big crazy family. Jokes and snappy one-liners aside, Rachel has actually delivered on some speaking gigs at conferences. We always look forward to her content, especially the insightful pieces.
Where’s the best platform to find your content?
Rachel Siegel, Crypto Finally @CryptoFinally – twitter.com/CryptoFinally, YouTube.com/Cryptofinally.
How long have you been active in the cryptosphere?
I have been active within the crypto space for about two years now, Crypto Finally has been around since November 1st 2018.
What brought you into the space to begin with?
I have friends from mainstream production who were working for another crypto YouTube channel, Cryptonauts. I worked with them making educational blockchain content before launching Crypto Finally.
Many popular figures in the space don’t like the term “influencer”. What would you call yourself instead?
“Ya girl”.
How has the experience of gaining so many followers affected you? Did you ever think that you’d become this popular in the community?
It’s been a great experience getting to know the community and seeing all the different types of people it draws out, I’m happy if I’ve been able to bring a little positivity to the space and surprised by how quickly the Crypto Finally brand has grown.
What would you say is your primary focus in your engagement with the crypto community?
My primary focus is demographic expansion of the blockchain and crypto space via media portrayal and pop culture representation. I take a historical look at the portrayal of cryptocurrency over time and how it has affected distribution and market cycles. I emphasize new ways to target younger audiences, and people who have not been exposed to cryptocurrency as a means towards mass adoption. The space can’t grow if people don’t know it exists in the first place.
What’s a common misconception about you or your brand that you’d like to dispel?
I’m here to support the cryptocurrency industry, we all are. We each bring diversity and our own skill sets to the table. I am actively involved in this space and dedicated to watching it grow and more so I believe in cryptocurrency and blockchain as an emerging market. My channel may be different from channels you’ve seen in the past, but we share a common goal.
Tell us a little bit about your crypto journey. How has your content grown since you first began?
When I first launched my Crypto Finally channels I was only creating these Bitcoin music videos. Really funny, inclusive content that people in the space can enjoy, the goal being to get more people involved through fun media. I’m still making these videos, however, I’ve taken a step back into the way that this kind of media can affect the space when looked at on a larger scale. I’m now looking at pop culture anecdotes globally and how this plays its part in the mass adoption of cryptocurrency as a whole.
What would you say has been the biggest change in the space since you started? How have the markets changed? What about public perception?
I’m seeing more people learning about the crypto space every day, more media mentions are happening, I’m seeing stuff about Bitcoin on Netflix and hearing cryptocurrency jargon come up at normie bars. It’s been a really cool, slow, but cool evolution and I can’t wait to see it progress.
What types of projects or tokens are you most bullish on in the near future?
I’m most bullish on projects with good UX/UI and distribution. I’m excited to see new use cases that are really focused on bringing people into the space in a productive way.
What is something that most people don’t know about you that you think would be Interesting?
I am an OSHA certified forklift driver.
What kinds of projects are you currently working on – in or out of the cryptosphere?
I’m currently working on making new videos as well as building out a podcast. I’m interested in hearing more from the community and creating platforms for inclusive discussion about cryptocurrency and blockchain from cultural anecdotes and social perspectives.
Who do you get inspiration from?
I pull most of my inspiration from mainstream culture, underdogs, and pop stars alike. I could write a list but it wouldn’t be printed for sheer length.
What’s the one thing you’d like to relay to all of your fans/followers?
We’re really on the ground floor of a huge emerging market here. Don’t freak out about the volatility, look at the future. Participate in the community where you can, it is incredibly fulfilling to be around people who also play with magic internet money, I promise.
